VIPP X MESURA: A PLAYFUL GUESTHOUSE FOR 3DAYSOFDESIGN 2026

For 3daysofdesign 2026, Vipp continues its exploration of contemporary guesthouse design with a new collaboration featuring Barcelona-based architecture and design studio mesura.
Following last year's project with Studio KO, Vipp transforms its Copenhagen campus into an immersive installation inspired by the simple and universal act of gathering. Rooted in the spirit of the Danish Midsummer celebration, the temporary guesthouse unfolds across Vipp's courtyard and garage, where a vibrant plaid fabric drapes over spaces and furniture, creating a playful landscape for relaxation, conversation, and connection.
Known for its multidisciplinary approach spanning architecture, interiors, and urban design, mesura reimagines the guesthouse as a shared experience rather than a private retreat. The result is a welcoming "playhouse" that reflects the Danish concept of hygge through comfort, togetherness, and everyday moments.
Presented during 3daysofdesign, the installation invites visitors to experience a different vision of hospitality-one where home is defined by the people who gather within it.